Do you know anybody that would turn down free money?
That's the premise of this month's article over at Infusionsoft, and it's a good read.
Key points that piqued our interest:
- In a Nielsen survey, eighty-four percent of people in 58 different countries said they trust recommendations from people they know. (We wonder why they bother knowing the other 16 percent! 🙂
- And more interestingly: We even trust people we don’t know! 68 percent of respondents reported confidence in online reviews.
So how are you applying that to YOUR business?
They put together a nice little 19 page resource about it, you can grab for free regardless of whether you use Infusionsoft.
Here's the link to their How to Ask for Referrals resource.
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